What is Aleph Solutions?
Aleph Solutions is a platform that helps brands digitize and share their product catalog with wholesale distributors and retailers to boost their online sales on multiple marketplaces and e-commerce sites.
Through our platform, we connect brands with wholesale distributors and retailers to jointly develop e-commerce strategies. Starting from the creation of a high-quality digital catalog of products, the updating of prices and stock availability, brands will be able to share their information in an automated way with all the actors in the commercial chain. Together with them, brands will be able to develop multiple business models (direct sales, indirect sales, last mile) according to their needs, providing excellent shopping experiences for their final consumers.
Aleph Solutions is the best way to do e-commerce
We allow the structuring, creation and updating of catalogs on a large scale, respecting international cataloging standards such as Autocare.
We facilitate the visualization of the life cycle of product information through an automated process of feedback and constant improvement.
We are the best option for brands and wholesale distributors who seek to disembark in e-commerce including their commercial channels.
We promote stock rotation through dropshipping strategies and Pick-up-in-store.
brands and wholesale distributors
are already part of our network
retailers are using our platform
Our story as Aleph Solutions begins years ago when Gastón, Jonathan and Javier met. Their motivation led them to seek solutions for those projects that were beginning in e-commerce. Between the three of them, they sought to combine their expertise in various areas, but always focused on improving the universe of e-commerce.
Gastón and Jonathan have been friends for more than 38 years. In 2005 they created Perception Group, the first company in Latin America in charge of implementing high-impact solutions with Microsoft Office 365, Microsoft Azure and Microsoft Dynamics technologies for small, medium and large companies, as well as public sector organizations. Perception Group was named a Microsoft partner, at which point they met Javier, who was then serving as Regional Director.
Together, they carried out large corporate projects throughout Latin America. Their successful work made them decide to start a new project that doubled the bet of what had been done. In its beginnings, they had already glimpsed that electronic commerce in the region presented great challenges and that many could be solved with technological innovations.
For this reason, they began a round with industry leaders and presented themselves to the directors of Mercado Libre, the marketplace with the greatest scope in the region. The biggest challenge that the e-commerce industry had was the lack of participation of brands, and their reduced or outdated inventories.
This is how Aleph Solutions was born, as the first platform in Latin America that helps brands in the implementation and development of e-commerce strategies by centralizing all their operations.
With presence in Brazil and Spanish-speaking countries, it seeks to develop a healthy ecosystem that allows digitizing and optimizing distribution chains, generating opportunities for all companies in each sector.
He is responsible for leading the global vision of the company. He is in charge of guiding the areas of marketing and communication, sales, and product. He leads institutional relations and the generation of new alliances with different business partners..
He began his career as a software developer and continued as a solution architect for regional and international companies. He studied Computer Science and got an Informatics degree, at the University of Palermo.
Gastón always dreams of changing the world and becoming a global leader in the creation of software and services that contribute to the evolution of societies.
Co-founder & CEO
Leads the operations of the company and the product roadmap. He has more than 20 years of experience in the technology industry and specializes in e-commerce, new technology assessment, project investment, management, business technology consulting, product development, software engineering.
Along with Gastón Zelerteins, he was the founder of Perception Group, the first company in Latin America to enter the Microsoft BizSpark program. In addition, he was appointed Gold Partner of Microsoft.
Jonathan studied at the National Technological University (UTN), is an Information Systems Engineer and defines himself as passionate about technology and e-commerce.
Co-founder & COO – CPO
He is responsible for the strategy and financial planning, as well as for the relationship with investors. In addition, he provides operational support to the product and sales teams.
Before founding Aleph Solutions, he held various executive positions at multinational companies with regional responsibility such as Accenture and Microsoft. His last position was Director of Marketing and Operations of the Enterprise Applications Business Unit (Microsoft Dynamics 365) for Latin America and the Caribbean.
Javier is an Electronic Engineer, graduated with honors from the University of Buenos Aires and has an MBA from the University of San Andrés.
Co-founder & CFO